Business Writing, The Write Journey

What Is Your Book Really Trying to Sell?

Recently I was approached by an author who wanted to write a book about his learnings. He wanted it to be both personal and professional. He would use parables and his own experience to further annotate the learning. Sounds good I thought. Frankly, it is a idea that has cemented many a career of coaches… Continue reading What Is Your Book Really Trying to Sell?

The Write Journey, Thoughts

Ghostwriting basics that work for me

The first question in a ghostwriting deal will always send you back to the grocery store- how much? Quote a well- thought out skimmed figure and the person will invariably blink and then will start an array of bargaining tactics.· Hmmm…but what is your hourly rate?· I will give you more work.· And my all-time… Continue reading Ghostwriting basics that work for me